“hello! i currently work as a low-level staffmember (& only employee doing LGBT work) on a progressive college campus with a bunch of moderately conservative administrators. many are very well-intentioned, & all lack education about trans* communities & gender. students get it, but staff/faculty/admin are clueless. i’ve begun to shift my pronouns in my personal life & want to use “they” at work. how would you recommend i “rebrand” myself where i work with hundreds of clueless people? TYSM! :)”
I really appreciate this question, particularly because I too work on college campuses. I don’t think that many people who are fairly conservative about gender would describe themselves that way, particularly because ‘gender’ is something so ordinary and ingrained that most don’t even think they have views or feelings on it at all! Good intentions are nice, of course, but they really have no effect on what comes out of one’s mouth.
First, I’d suggest taking an audit of your supports and options, if you haven’t already done so. Is there a diversity officer on campus? Is there a ‘safe space’ etc. organization on campus (e.g., McGill Safe Space) that could come in and do (some of) the heavy-lifting for you in the form of a workshop for your co-workers? (Um or given what you said about your job, is this you?) Do you have the support and understanding of a supervisor? Would that supervisor be open to learning about gender diversity and inclusion issues as a springboard to making change more broadly? Would your organization like to contract me to come in and give a workshop on shifting pronouns (joke)?
Second, I’d consider how overt you want this ‘re-branding’ (love it) to be. My suggestions above are all about education, and that can be helpful. However, you want people to use your pronouns and not just expand their minds – the first is a practical goal and the second is a nice incidental benefit of working with you (yes, they are fortunate). On the practical goal front, I’d suggest putting it on the table at a staff meeting and telling people what it means (with the support of your administrator, if possible, who stresses it as an equity issue). You can give them options like just using your name, and guidelines like (if appropriate) ‘don’t include me in events, photos, messages, etc. that are just for women / just for men’ and ‘don’t refer to me as a woman, man, etc.’ depending on your needs. I believe that being as practical as possible with otherwise non-knowledgeable people is key. At the meeting, you can have some resources ready (like this blog) to hand out, too.
To the extent that you feel comfortable, the options are limitless in terms of other more direct action point-of-service things: make a sign for your desk, wear a button, give out candy for a correct gendering (I’m an extrovert so I might try this one as people usually enjoy a bit of camp). Of course, these suggestions all depend on what kind of environment you work in, how safe you feel there and how many strangers you see on a daily basis. Are pronouns your first/worst problem or is it the ‘hello young lady / hello young man’ variety of comments that also trouble you? The first is probably a co-worker issue, and the second probably more of a public issue.
Please keep asking questions or Tweet me or whatever you like. TIMP and I are here for you.
Hope this helps,